Christian Byers
Social Media Director
Christian Byers is a dynamic communications professional with a diverse digital media, journalism, and social media strategy background. As Social Media Director at GameAbove and CapStone Holdings, he leads content strategy and brand engagement to enhance audience connections and drive brand visibility.
Christian has also worked extensively in content creation and editorial. As a Freelance Copyeditor for BESTofLEGACY, he refines high-profile content for professional athletes, ensuring it is polished and impactful. He also serves as a Freelance Copywriter for Rocket Companies, crafting financial content that resonates with many audiences.
Previously, Christian was a Social Media Advisor for General Motors, where he developed social media strategies and enhanced customer engagement across major GM brands. He also led social media initiatives for AFC Ann Arbor (USL League Two), focusing on fan engagement and community growth.
Outside of his professional work, Christian is committed to youth sports development, volunteering with local recreation center summer basketball programs, mentoring young athletes, and fostering teamwork.
A graduate of Eastern Michigan University, Christian leverages his digital storytelling and strategic communications expertise to drive impactful media initiatives across industries.